ALB Sponsors D.C. Summer Restaurant Week

Next week kicks off the highly anticipated D.C. Summer Restaurant Week, an event for food lovers. The American Lamb Board is sponsoring the event, which includes 350 locations and American Lamb will be featured on menus in at least 35 of the participating restaurants.

The seven-day event, which runs August 12-18, 2024, brings together foodies and world-class chefs in an event that has promoted American Lamb through banner ads on the main website, social media mentions and several e-blasts to more than 1,500 contacts.  

“This is a tremendous opportunity to introduce American Lamb to new chefs and consumers participating in the event,” says ALB Chairman Jeff Ebert. “Washington, D.C., is one of the Board's seven target markets, which makes this a great opportunity to reach a key audience.”

ALB’s other key markets are Denver, Boston, San Francisco, Austin, Atlanta and Seattle.

Restaurants participating in D.C. Summer Restaurant Week received ALB promotional materials and were encouraged to feature American Lamb in their menus for the event. Each of the 35 restaurants featuring American Lamb dishes will be featured in an ALB newsletter to 4,000 D.C.-area subscribers and receive a $500 lamb voucher.  

With so many restaurants serving up American Lamb at this event, consumers will be able to try amazing dishes like Lamb Osso Bucco from Alta Strada Mosaic, American Lamb Potstickers from CHLOE, and Moroccan-Spiced Lamb Ragu with Gnocchi from City Cruises, to name a few.  

To see all the participating restaurants, look for the American Lamb Board icon on the event website: https://ramw.org/restaurantweek