ALB’s Marquee Event, Lamb Jam, Expands

Lamb Jam has become an annual, month-long dine-around celebration featuring local chefs and innovative lamb dishes. This year, the event has expanded to include seven tour cities:       

•  Atlanta (newest addition)

• Austin

• Boston

• Washington, D.C.

• Denver

• San Francisco

• Seattle

Restaurants and chefs in each market will spotlight American Lamb with delicious menu items while highlighting the family-operated farms and ranches raising sheep in the United States. Check out all the restaurants participating in the 2024 Lamb Jam at: https://americanlamb.com/lamb-jam/

It’s exciting to generate more than 50 new lamb dishes and recipes from these events,” says ALB Chairman Jeff Ebert. “In addition to promoting American Lamb in these seven markets, Lamb Jam also creates lasting relationships with chefs and our hope is that many of the participating restaurants are inspired to keep American Lamb on their menus permanently.”

Diners who participate in the Lamb Jam contests will be entered to win gift cards to local participating restaurants, and the grand prize drawing will be for two tickets to the Lamb Jam Finale at the Platform by James Beard Foundation on October 15, 2024.

Spread the Word
You can help make Lamb Jam a huge success by dining at participating restaurants or by simply sharing information about the event.

Watch the Lamb Checkoff Facebook page or Lamb Jam posts to share, or reach out to Rae Villa at Rae@AmericanLamb.com for creative assets you can post and share on your pages.